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Posted Jul 17, 2014 by Lisa Wedin
Key take-aways from the book, "Great by Choice" by Jim Collins and Morten H. Hansen. The book focuses on the differences between what the authors refer to as "10X" organizations (those that consistently outperform their market over a long period of time) and competitors in their industry.
Posted Jul 10, 2014 by Lisa Wedin
A new pricing study of the Chicago ice cream market shows that consumers are four times as sensitive to price increases than they are to package downsizing (charging the same for a smaller volume).
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