Color Sells, and the ‘’RIGHT’’ Colors Sell Better
A Made in Alaska presentation explaining the importance of color in marketing campaigns.
A tutorial about the use of mailed postcards to spread awareness of your product.
Presenting to Buyers
How to pitch your product or service directly to potential customers.
How to make effective use of direct mail to get the attention of customers.
Photographing your Product
How to enhance the appeal of your product through digital photography.
How to use blogs, social media, and other online resources to help build awareness.
Marketing in Alaska: the Basics
An introduction to marketing, tailored to Alaska.
Marketing to Alaska: Public Relations and Promotions
A public relations guide for new businesses, covering press releases, newsletters, event planning, sponsorships, and other topics.